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Sponsored Events

Give sponsors ROI
they can actually measure.

Real-time lead capture, AI-scored booth traffic, and automated ROI reports that make sponsors come back year after year.

0.4× Avg sponsor ROI vs in-person
0% Sponsor renewal rate
0% Lead attribution coverage

Sponsor success in three steps

01

Sponsor onboarding in minutes

Sponsors get a self-serve portal to upload assets, configure their booth, set lead capture questions, and invite their team — no coordination required from your side.

02

Capture every lead interaction

NFC badge taps, booth visits, resource downloads, session attendance, and Q&A participation — all tied to a sponsor lead record with AI-enriched firmographic data.

03

Deliver proof of value

Automated ROI report delivered to sponsors within 24 hours of event close. Compare lead count, quality scores, and pipeline impact vs previous events.

Tools sponsors love

Branded Sponsor Booths

Virtual or physical — fully branded sponsor booths with video, demos, collateral, and a live rep chat. Attendees can book 1:1 meetings directly from the booth.

AI Lead Scoring

Every sponsor lead gets an AI-generated score based on engagement depth, session relevance, job title, and company fit — so sales reps know where to start.

Real-Time Sponsor Dashboard

Live view of booth traffic, lead capture count, and engagement scores. Sponsors track their performance vs other sponsors on an anonymized leaderboard.

Automated ROI Reports

Post-event PDF and dashboard report: leads captured, quality distribution, sessions sponsored, mentions tracked, and recommended follow-up actions — auto-generated.

What sponsors say

Outcomes from sponsors using EngageIQ-powered events.

94%

Sponsor renewal rate
year over year

3.8×

More qualified leads vs
traditional event sponsorship

<24h

ROI report delivery
after event close

Sponsors that can measure it
come back every year.

See how EngageIQ gives your sponsors the data they need to justify — and increase — their investment.